Digital Files (Press Ready Art) Required Materials:
A HARD-COPY PRINTOUT MUST ACCOMPANY ALL DIGITAL AD SUBMISSIONS.
Applications Preferred format: PDF files distilled through Adobe
Acrobat Distiller 6.0-7.0 (Mac or PC)
- Fax printouts for e-mailed ads to 881-5388,
or include a printout with a disk.
- Ad file. Please use the client name in the file name.
- All resource files included in the design of the ad
(logos, graphics, photos).
NOTE: If sending a PDF, only the PDF file is required.
- All screen and printer fonts used in the ad and
resource files (Macintosh only).
- A printout of the disk directory, to insure all necessary
files are present.
Macintosh users: Quark XPress 6.1-7.2; Adobe
Illustrator 8.0–CS2 (type converted to
outlines); Adobe Photoshop CS2.
Photoshop Note: LZW compression should be turned
off on all Photoshop documents.
PC users: Adobe Photoshop 6.0, or Adobe Illustrator
6.0–10.0 (type converted to outlines).
Illustrator files must be saved in EPS format.
We CAN NOT accept files created with Microsoft
Publisher (.PUB, .DOC) or Corel Draw.
If you are using Adobe InDesign, please send PDF only.
Ads may be submitted via e-mail or CD. Provide return
instructions if necessary.
E-mail ad materials or ads to: firstname.lastname@example.org.
Send only the files necessary to properly produce
Acrobat PDF Note: Send only high resolution, "print
quality" PDF files. "Soft Proofs" will print as a low
resolution image. We can provide you with settings so
your Acrobat Distiller 6 and 7 PDFs will conform to our
- Images: 300 PPI, saved as TIFF or EPS.
- Bitmap images: 1200 PPI.
- Convert color images and spot color to CMYK mode.
Our printer’s output is a CREO, comparable to 150 line
PThe DesertLeaf will inspect clients' digital ads.
It is the responsibility of the advertiser to make
sure that all submitted files are correct. If any work
is necessary to ensure proper output and placement
of your ad, additional production charges may
If delays occur due to missing or noncompatible
resource or font files, late
charges may apply.
We will not send you a proof of your
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